Advertising

Introducing Steinlager Edge, the latest achievement from the award winning Steinlager brewers. Still retaining the distinctive Steinlager taste, it is New Zealand’s first full flavoured, mid-strength premium lager, which means that you can enjoy a beer and still do more, whatever comes next.

Because Steinlager Edge is built on a belief that finding balance in life isn’t about doing less, it’s about doing it all.

It was this concept of 'doing it all' that inspired the TV Commercial below, where our busy guy finds time to fit everything into one day seamlessly.

The song from our Steinlager Edge advertisement is called "Take The World In" and it was written especially for the ad by a local kiwi called Joey Sensation.

Check it out below.

Television Ad

Print Ads

It was also the concept of 'doing it all' that inspired the print advertising where objects that fit into a busy day were constructed to make a platform that supports a cold Steinlager Edge.